As Mothers Day approaches, perhaps it is fitting to recognise those Mammys, or Mumtrepreneurs as they are now known, who are making a mark for themselves in the business world whilst also balancing the daily task of raising a family.
First the question must be asked? What exactly is a Mumtrepreneur?
Mumtrepreneur a relatively new term, having only been introduced to the Collins English Dictionary in 2011, is the word given to a woman who combines running a business enterprise whilst rearing a family. Perhaps you could say a Superwoman of sorts!
We all think our mothers are the best, and rightly so but what ‘Mammies’ exactly are rocking the Business World in 2014. We here at Mediacontact.ie have taken a snippet of our favourites based on business idea, likeability and of coarse their standing on the social media platform. These are women who have learned to succeed both in the boardroom and the playroom.
Here are our favourites:
1. Imen McDonnell
This is the woman behind the increasingly popular Farmette blog. Farmette is a diary of sorts, a sneak peak into the life of New York City Slicker turned Irish Farmer’s wife. Yet, when circumtacnes changd for Imen she decided to embrace this new identity of mud and wellyboots and launch a food blog. Proof of her success is not only in the pudding but also in her current production of her first book The Farmette Cookbook due to be published in 2015. In addition to all this she also makes excellent use of Social Media. Her Twitter page is worth a follow @ModernFarmette.
2. Dee Seewell
Community Gardening Tutor, environmentalist, and multiaward winner at Blog Award Ireland 2013 including Best Overall blog; Dee shows people how to grow their own vegetables without chemicals and to lead more sustainable, self-sufficient lifestyles, causing as little impact to the environment as possible. Established in 2009 Dee saw an opportunity which recognised the effects of the recession, prompting many cash-strapped consumers to return to their roots and thus along came Greensideup. Key to her success has been through her clever use of Twitter, Facebook and indeed her blog to engage and communciate with her customers and ultimately build a strong following. Follow Dee at Greensideup.ie or @Greensideupveg.
3. Jack Monroe
This woman is just plain cool. From her blog to her recipes, even her look Jack Monroe just oodles character and charisma or perhaps you could say the ‘x factor’ when it comes to business and social media. Her blog, ‘A Girl called Jack’ started out when she found herself living on the realm of poverty with little to survive on. Hence the focus of her cheap meals and recipes for under a tener. Whats inspirational about this woman is the fact she started from nothing, writing blogs on her pay-as-you- go Nokia (she had no computer) . This soon developed into a food blog of how to feed herself and her son for under a tener. The result of her success rests in a recipe column on ‘The Guardian’ newspaper as well as being an Anti-Poverty Campaigner for Oxfam and Child Poverty Group. In addition to all this, the icing on the cake (excuse the pun) was the publication of her very own cookery book in February of this year, a far cry from the desolate days of blogging on her measly Nokia just 18 months ago. Follow Jack on twitter @MsJackMonroe. She really is one to watch!
Happy Mothers Day ladies! We salute you!
Source: agirlcalledjack.com, Farmette , Greensideup,
Image: digitalart at freedigitalphotos.net