Newspapers the Guardian and the Observer are intending to adopt a “digital-first” strategy as losses from last year were announced at £30m by Guardian Media Group chief executive Andrew Miller.
This “major transformation” aims to double digital revenue from an expected £47m in the current financial year to nearly £100m by 2016. Miller said the move was unavoidable because “doing nothing was not an option”.
The Guardian editor-in-chief, Alan Rusbridger, said that the newspaper needed to embrace an “open” digital philosophy in which it embraced contributions from beyond the ranks of its own journalists, and posed the question of whether the titles could focus 80% of their attention on digital.
Rusbridger said: “Every newspaper is on a journey into some kind of digital future. That doesn’t mean getting out of print, but it does require a greater focus of attention, imagination and resource on the various forms that digital future is likely to take.”
He also stated that there would be a redesign of the Guardian’s Monday to Friday editions later this year. Researc has shown that half of readers read the newspaper in the evening, so the aim was to create a title that would be “as relevant at 9am as 9pm”. It would focus less on breaking news and instead aim to emulate “Newsnight not News at Ten”.
Source: Media Guardian
GameStop, Ireland’s leading specialist games retailer, is going into the music business! The retailer, which currently offers its customers cash or store credit when they trade-in computer games and DVDs, is the first nationwide retailer in Ireland to accept music CDs.
