How to build a social media campaign with Jack Murray (Belfast)

15 Nov 2012 , Belfast - Venue TBC , 9am - 5pm

Introduction

Places on this course are limited to just 15 people.

How to build a social media campaign with Clive Andrews

Date: Thursday 15th November 2012    Time: 9am - 5pm

Venue:  Belfast  - Venue TBC

Are you an experienced communicator? Would you like to learn how to mix your current skills with the new social media tools to achieve better results? If the answer is yes then this is the course for you.

This one day practical workshop will raise your awareness of the new online landscape of social media and online social networks and help you develop new key practical, actionable skills to monitor and address reputational issues and increase your passion and enthusiasm for the digital social media opportunity.

The course is aimed at experienced communicators who want to build upon their existing communications skills with new social media skills, to achieve better results from public relations campaigns.

It will take you through how to build a social media campaign from the bottom up starting with setting out your strategy, to implementing it and everything in between.

Places are strictly limited to 15 people, so book early.

The course will cover:

• How to improve your online campaign performance.
• Targeting, cost-management and reputational issues when building a social media campaign.
  
• How to gain a competitive advantage, from beating the market, to pioneering the use of proven but new techniques and technologies.
• How to benefit from increased sources and volume of web traffic.
• How to transform your business and thrive in the new and changed social media landscape, by turning ideas into profitable results ensuring return on your investment.

There will be short practical exercises throughout the day to turn interesting stuff into productive useful actionable concepts.

Who should attend? 

• PR and communications professionals
• Marketing managers
• Journalists
• Campaign managers 
• Brand managers 
• All online marketers looking to gain a better understanding of the possibilities and limitations of using social media marketing in their marketing strategy.
• Charities
• Small and medium sized businesses.

Cost:  Earlybird Rate: €245 / £190

The price includes:

• Lunch: a variety of sandwiches with crisps and tea/coffee.
  
• A tea/coffee break with a light snack
  
• Course notes and related course materials

Programme

The course will cover:

• How to improve your online campaign performance.
• Targeting, cost-management and reputational issues when building a social media campaign.
  
• How to gain a competitive advantage, from beating the market, to pioneering the use of proven but new techniques and technologies.
• How to benefit from increased sources and volume of web traffic.
• How to transform your business and thrive in the new and changed social media landscape, by turning ideas into profitable results ensuring return on your investment.

There will be short practical exercises throughout the day to turn interesting stuff into productive useful actionable concepts.

Trainers

Jack Murray
Managing Director
Mediacontact.ie (@mediaflash)

Jack Murray is one of Ireland’s leading communications experts. He is the Managing Director of Mediacontact.ie – Ireland’s leading media intelligence and training company. Jack has over 15 years experience in marketing, journalism, and media relations.

In 2006 he purchased the Irish Media Contacts Directory - the definitive Guide to the media in Ireland. Over the last six years he has moulded the Directory into Mediacontact.ie, a media publishing, training company that acts as an information hub for media services in Ireland.

He founded the internationally renowned Media Future conference and developed MediaHQ.com, the online media directory, press releases distribution and story sharing service.

Book Now

Cost:  Earlybird Rate: €245 / £190

The price includes:

• Lunch: a variety of sandwiches with crisps and tea/coffee.
  
• A tea/coffee break with a light snack
  
• Course notes and related course materials

Cancellation Policy

Cancellations must be made in writing no later than 21 days prior to the conference. An admin fee of €75 + VAT will be charged for all cancellations, to be deducted from any refund or invoice. No cancellations can be made within 20 days of the course but a replacement delegate can be nominated. No delegate is permitted to attend without prior payment being made. Bookings are not confirmed until payment is received.

Partners

Get involved

Could your services help organisations to better communicate their message to the media? Would you benefit from a day face-to-face with public relations, advertising, marketing and communications professionals seeking solutions to the challenges facing the media in the future? If so, you should contact Jack Murray for a chat about becoming a commerical partner of this course

To find out about what is available, from pre-event to on-the-day exposure, please contact Jack either on jack@mediacontact.ie or call 01 473 2050.

Why Get Involved With A Mediacontact.ie Course?

• We can guarantee a highly influential audiences of media professionals.
• Each conference has been planned and researched up to six months in advance so we will be discussing the topics that matter.
• We feature hosted networking opportunities to maximise your time
• You will have the opportunity to meet your customers face-to-face and generate quality leads without cold calling

Venue

Contact Us

Contact Mediacontact.ie:

Mediacontact.ie
8 Greenmount House
Greenmount Office Park
Harold's Cross Road
Dublin 6W
Tel: (01) 473 2050
Fax: (01) 473 2049
E-mail: info@mediacontact.ie

Conference Brochure

Please Download Conference Brochure here in PDF format: