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How to become a YouTube Hero, 15th September 2010, Dublin

15 Sep 2010 , Griffith College, Dublin 8 , 09.00 - 16.30

Introduction

 YouTube is the largest video sharing website in the world with hundred’s of millions of daily visitors.
 
This one-day practical course will teach you how to master the art of video-making and harness the power of YouTube for your message.

It will be taught with hands-on exercises, case studies, and practical shooting of video with mentoring and feedback from one of Ireland's leading video producers. 

And all attendees on this course will be able to buy a very cool Kodak Zi8 for just €105 + VAT. (€80 less than the RRP)

After completing this course you will know how to:   

  • Set up and build a following for your YouTube channel.
  • Integrate your movies with your sales, marketing and communications campaigns.
  • Choose a camera and editing software to use.
  • Choose the correct digital format in which to shoot yourmovie.  
  • Plan, storyboard, shoot, edit, and upload your Youtube movie.
  • Capture quality sound and light your movie.

Who should attend?

  • Anyone who needs to sell directly to consumers online.
  • Media, public relations and communications professionals.
  • Advertising and marketing professionals.
  • Owners of small to medium sized businesses (SMEs).
  • Charities and voluntary organisations.
  • Media, marketing, and journalism students.
     

Cost: €350  per person

Here is what previous attendees of the course have to say about it:
 
‘It’s a well organised  course that does exactly what it says on the tin.’
Deirdre  Cashion, Profit Marketing

‘A great introduction to movie  making, I learned enough to make some great YouTube clips.’
Gillian  Barry, Limerick Institute of Technology

‘Really useful  course came away with excellent ideas to promote our YouTube channel.’
Grace Milton, Department of Communications,  Energy and Natural Resources

‘I feel confident now that I  can set up a YouTube channel and shoot footage. The practical editing  was great.’
Michelle O’Brien, Keep  it Safe

‘Very  informative course, well put together and new skills made accessible to a  YouTube novice.’
David O’Siochain, Pembroke Communications

‘Worthwhile  course, full of relevant and useful content.’
Susan MacNeill, Access and Communications , FETAC

‘ A real  motivator for taking YouTube seriously.’
Des Burke-Kennedy,  International Waterski and
Wakeboard Federation

‘Very positive experience, money well spent.’
Jenny Butterly, Folamh

 

Programme

The course will run from 9.00am - 4.30pm

It will be taught through intensive individual and group exercises, case studies, and practical shooting of video with mentoring and feedback.


Trainers

Jack Murray
Managing Director
Mediacontact.ie

Jack Murray is one of Ireland’s leading communications experts. He is the Managing Director of Mediacontact.ie, publisher of the Irish Media Contacts Directory, and of the public relations firm JMedia. Jack has over 12 years experience in marketing, journalism, and media relations. A former spokesperson for Irish political party the Progressive Democrats (1999 to 2002), Murray also worked as a government advisor.

He formed the public relations consultancy Jmedia (www.jmedia.ie) in 2003 to specialise in media relations, media training and public affairs. JMedia lists many well-known clients. In 2005 JMedia won the Public Relations Institute of Ireland's award for Best Corporate Communications, for a campaign for Kingspan Century.

In 2006 he purchased the Irish Media Contacts Directory - the definitive Guide to the media in Ireland. Over the last two years he has moulded the Directory into Mediacontact.ie, a media publishing and jobs portal that acts as an information hub for media services in Ireland.

Jack holds a business degree from the University of Limerick and a Post Graduate Diploma in Journalism from the Dublin Institute of Technology. He is a member of the Public Relations Institute of Ireland and the Marketing Institute of Ireland. In January 2007 he was appointed to the Board of the National Cancer Screening Service for Ireland by Minister for Health Mary Harney.

 

Tom Johnson
Producer/Director
Stopwatch Television

Tom Johnson is a producer/director with Stopwatch Television, which is one of Ireland's leading independent production companies, making popular programming across a variety of factual genres with a focus on documentary, lifestyle and science.
Many of his television productions have received IFTA award nominations including The Des Bishop Work Experience, Families in Trouble, Scope, Ask Anna and @last tv.

Book Now

Cost €350 + VAT per person

Price information
€350 + VAT per person

Cancellation Policy

Cancellations must be made in writing no later than 21 days prior to the conference. An admin fee of €75 + VAT will be charged for all cancellations, to be deducted from any refund or invoice. No cancellations can be made within 20 days of the course but a replacement delegate can be nominated. No delegate is permitted to attend without prior payment being made. Bookings are not confirmed until payment is received.

Exhibition Stand Package

If you are interested in having a stand at the course please contact Evelyn Cullen on evelyn@mediacontact.ie

Partners

Kodak

Kodak

This course is proudly sponsored by Kodak.

Get involved

Could your services help organisations to better communicate their message to the media? Would you benefit from a day face-to-face with public relations, advertising, marketing and communications professionals seeking solutions to the challenges facing the media in the future? If so, you should contact Jack Murray for a chat about becoming a commerical partner of this conference.

To find out about what is available, from pre-event to on-the-day exposure, please contact Jack either on jack@mediacontact.ie or call 01 473 2050.

Why Get Involved With A Mediacontact.ie Conference?

  • We can guarantee a highly influential audiences of media professionals.
  • Each conference has been planned and researched up to six months in advance so we will be discussing the topics that matter.
  • We feature hosted networking opportunities to maximise your time
  • You will have the opportunity to meet your customers face-to-face and generate quality leads without cold calling

Venue

This conference takes place at: Griffith College, Dublin 8

Griffith CollegeGriffith College, 166-174 S Circular Rd, Dublin 8

The College is situated just 1km from the city centre on Dublin‘s south side.

By Bus
Bus routes serving Griffith College are 16, 16A, 19, 19A, 122,(from O'Connell St./D'Olier St.), 49, 49A (Eden Quay), 56A(College St.), 210.

By Luas
The Luas also operates a service to Harcourt Street which is within a ten minute walk of GCD. Click here for luas Green line & Red line timetables.

Contact Us

Contact Mediacontact.ie:

Mediacontact.ie
8 Greenmount House
Greenmount Office Park
Harold's Cross Road
Dublin 6W
Tel: (01) 473 2050
Fax: (01) 473 2049
E-mail: info@mediacontact.ie

Conference Brochure

Please Download Conference Brochure here in PDF format:

Book conference

Trainers

  • Jack Murray
    Managing Director
    Mediacontact.ie Speaker
  • Tom Johnson
    Producer/Director
    Stopwatch Television