How Wispa made its comeback
26 May 09

Tony Bilsborough, head of external communications at Cadbury gave a fantastic presentation on how Wispa made its comeback through social media at our "PR, Social Media and Blogging in Practice" confereence, which took place on April 21st. Click here to listen to Tony's excellent presentation, as well as his questions and answers session.

The conference was recorded by Digicast - Ireland's most on-the-ball podcast company. If you are looking for a different way of getting your message out, why not try a podcast? In addition to high-quality sound, Digicast has a hands-on approach and a great customer service ethic.