Chorus spends €2.4m enticing you to switch over
18 August 09

Chorus NTL has unveiled a new national marketing campaign at a cost of €2.4m.

The focus of the campaign is on encouraging consumers to switch over to Chorus NTL to receive a combined package of high definition (HD) TV, high speed broadband and telephone services. The campaign claims that customers can save up to €380 a year by switching.

Advertising creative was devised by Irish International, while media buying was looked after by Carat.