My Media - Jeffrey Hayzlett Chief Marketing Officer Eastman Kodak
28 September 09

My media this week is with Jeffrey Hayzlett, the Chief Marketing Officer of Eastman Kodak.

As CMO he is responsible for the company's worldwide marketing operations including the design and implementation of all marketing strategies, investments, policies, and processes.

Jeffrey Hayzlett is well know for embracing social media to promote the Kodak brand, and has been called “one of the top ten executives that tweet.” (twitter.com/JeffreyHayzlett)

The interview was recorded by Jack Murray at Media Picnic in Amsterdam on Thursday September 24th 2009.

Jeffrey's colleague Phil Scott, Head of Digital Camera at Kodak,  will be giving a keynote address at our conference 'Content is King'on November 17th, which is sponsored by the Guinness Storehouse. For more details email newmedia@mediacontact.ie or click here.